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Persistence Software

Persistence Software are a caching software firm working with major banks and gambling websites


  • This US firm had a sales force with a small marketing arm, we worked with them building up their sales proposition
  • This evolved into appearance at many exhibitions and theming those events to appeal to their audience being system architects
  • We set up and managed those events in London, Paris and Munich
  • Visited key clients and authored two distinct case studies with reuters and eurflight, these were published in press
  • Set up seminars at choice venues and offered a 'bums on seats' service level targetting contacts through the internet, by phone and mail
  • Managed PR and telemarketing campaigns